by Shawn Radcliffe | Oct 1, 2012 | Business, Writing
Now that creating content is once again King, you will need a way to start sharing that content with your readers (and potential customers). This is where content marketing comes in. Content marketing can be applied to any type of content that you create, including:...
by Shawn Radcliffe | Oct 1, 2012 | Business, Writing
Before the Internet, creating content was a respectable business. In the old days, you might be a content creator if you (there will be a quiz at the end, so pay attention) … Had an idea about how world worked, like why the finches on the Galapagos Islands have so...
by Shawn Radcliffe | Sep 18, 2012 | Yoga
In addition to being overly focused on poses (asanas), there’s a glaring lack of diversity in yoga in the West. While some groups, like Street Yoga and the Prison Yoga Project, have taken important strides in reaching out to underserved communities, a more...
by Shawn Radcliffe | Sep 18, 2012 | Yoga
With 72 percent of yoga practitioners female and 84 percent white, a lack of diversity in yoga is a big problem in the West. Yoga teachers are aware of the issue, and sometimes talk about the importance of including diverse groups of people in yoga. But what is the...
by Shawn Radcliffe | Sep 18, 2012 | Yoga
In the world of high-priced yoga classes, trendy fashions, and rockstar teachers, diversity in yoga falls far short of the spiritual practice’s idealized definition as a “union.” In spite of its ancient roots, yoga in North America still remains a...